Service
Content and social publishing automation
Posts drafted from your own material and approved by your team before they go out.
Most teams have enough ideas. What slows publishing down is reformatting each post for each channel, chasing approval, and pulling the numbers afterwards.
We automate that part. Drafts come from your existing material and brand rules, get reformatted per channel, and wait in a queue for approval. Once a post is out, its engagement is pulled back for reporting.
- Channels
- LinkedIn · Instagram · TikTok · X · YouTube · Blog
- Sources
- Your past posts, notes and product material
- Drafting
- Format and length set per channel, in your tone
- Approval
- Required before publishing, by default
- Scheduling
- Calendar with timing rules per channel
- Assets
- Media chosen from your own library
- Reporting
- Engagement pulled back against each post
- Brand rules
- Tone guide, banned terms and claims policy
What you get
This list goes into the scope document, and we check the finished work against it.
- 1Drafting from your source material to posts for each channel
- 2Your tone guide, banned terms and claims policy applied to every draft
- 3Approval queue before anything publishes
- 4Scheduling across channels with timing rules
- 5Engagement pulled back against each post
- 6Reporting on which formats and posting times get engagement
Questions
Will it publish without approval?
Not by default. Approval comes before publishing. You can switch it off per channel once you've seen how often drafts need editing.
Does it just generate generic content?
It writes from your material, such as past posts, product documentation and notes, under your brand rules. If a draft can't be traced back to your own material, it is flagged for a person.
Can it report on performance?
Engagement is pulled back against each post, so you can see which formats and posting times work for your audience.
Start with a scope
We write a short document first: what gets built, what it needs from you and what it costs. You decide whether to go ahead after reading it.